FRA - FARMA Awards 2019

The Farm Retail Association (formerly FARMA) has proudly showcased the best farm retailers across the UK through the annual awards for many years. These awards provide an opportunity for farm shops, farmers’ markets, PYO farms and trade suppliers to stand out against their competitors. They are the only Awards that are judged by fellow Farm Retailers.

All members of FRA are welcome to enter the awards. The process is simple and entry forms should take no more than a couple of hours to complete. Entries for 2019 are now closed.


Award Categories 2019

Farm Café/Restaurant of the Year

Farmers' Market of the Year

Pick Your Own of the Year

Trade Supplier – Associate Member of the Year

Small Farm Shop of the Year (Under £1m turnover)

Large Farm Shop of the Year (£1m + turnover)

Finalists Announced

The finalists in the FRA awards 2019 have been announced. The winners in each category will be revealed at the Awards dinner on Tue 26th Feb 2019 as part of the Annual Conference & Trade show.

Finalists 2019

Large Farm Shop of the Year (turnover over £1m)
Back to the Garden, Norfolk
Cannon Hall Farm, South Yorkshire
Denstone Hall Farm Shop & Café, Staffordshire
Essington Farm, Wolverhampton
Farmer Copley's, West Yorkshire

Small Farm Shop of the year (turnover under £1m)
Hutchinson Hobbs Farm Shop & Butchers, Stockton-on-Tees
Knights Farm Shop, Devon
Morris's Farm Shop, Usk
Three Trees Farm Shop & Café, Swindon

Pick Your Own of the Year
Lotmead Farm, Swindon
Maxeys Farm Shop, Nottinghamshire
Parkside Farm Pick Your Own, Middlesex

Farmers’ Market of the Year
Abbey Leys Farmers' Market, Cheshire
Headingley Farmers' Market , Leeds
Oakwood Farmers' Market, Leeds
Shipbourne Farmers' Market, Kent
West Malling Farmers' Market, Kent

Farm Café/Restaurant of the year
Battlefield 1403, Shrewsbury
Cannon Hall Farm, South Yorkshire
Denstone Hall Farm Shop & Café, Staffordshire
The Dairy Barn Café, Melton Mowbray

Associate Member Supplier of the year
The EPOS Bureau, Northern Ireland
Greenspan, Southampton
The Cress Co, Dunfermline
Field Fare, Kent



The general awards timetable is outlined below.

13 July – Awards Entry Deadline

July - Sep – Shortlisting of finalists based on entry forms and desk research

October – Finalists announced

October - Jan - Mystery Shopper & judging visits (depending on category)

Feb 2019 – Winner announced at the Awards Dinner


Judging Process

The judging process has been divided into two stages:

Stage one: Each business is asked to complete an application form for each award you wish to enter which will provide the judging panel with a feeling for the passion behind the business and the key numbers that underpin it. Based on the entry forms and desk research (reviewing your website, social media, review sites etc), a shortlist of finalists will be chosen – Finalists will be announced in October, an opportunity for you to promote your position as a finalist.

Stage Two: Additional data will be collected including mystery shopper visits passed to the relevant judge. The judge will use their skills and knowledge to investigate the business. This could include a site visit, phone interviews and a review of social media. The judge will score the business against the identified performance criteria.

See individual Award Guidelines for judging timelines.

All finalists will receive a mystery shopper visit as part of the judging, with a comprehensive report. These reports will be made available to finalists free of charge following the announcement of winners.

The winners will be announced at the fabulous Awards Dinner, Tuesday 26th Feb 2019.

Why you should enter the Awards 

The FRA awards are FREE to enter and are one of the most respected awards in the industry, providing a great opportunity to recognise your team and promote your excellence to you customers.

Being a finalist in itself has many benefits...

Finalists will get a free mystery shopper visit as part of the judging and a free copy of the report.

Finalists will be included in the marketing in the run up to the awards including press releases, social media and FRA’s own communications.

Finalists will be provided with a pack of resources (finalist logo, press release template, artwork for banner signs, social media banners etc) to help promote your status as a finalist.

Finalists will be featured as part of the Awards Dinner at the Annual Conference.

If you win an award you can expect even more publicity and good will.

Entries for the 2020 awards will open in Spring 2019.

If you have any queries about the awards or the entry process please contact David Leon at the FARMA/FRA office. Email  or call 0345 319 6740.