Becoming a Member

You're not alone

"Are you opening a farm shop or changing an established business? Starting a farmers' market or wondering how to improve the one you manage? Starting out as a stallholder at a farmers' market or wondering how you, as a small or medium scale producer might access farm shops around the UK? Starting a new, or wanting to develop your pick-your-own farm or box scheme? Thinking about adding catering to your retail offer? You're not alone."

Sally Jackson, Chair of FARMA and owner of Pink Pig Farm Shop

Introduction to FARMA 

If you are looking to set up a new shop, start selling at farmers’ markets or set up a farmers’ market then FARMA is here to help you.

We are a co-operative of like-minded people who are passionate about selling great food direct from the farms to the public. As a co-operative our aim is to help you run the best business you can; this could be through helping to reduce your costs, providing management support, training events, access to services, technical briefings and an annual three day conference.

Away from your farm and business FARMA will also be out there championing farm retail. This could be through public engagement, working with the media or lobbying national and local politicians.

Sign-up

What do You Get as a Member?

All members are treated as equals and have access to the full range of benefits. Below we have set out some of the key benefits.  Please remember this list can and does change over time; if you are unsure please give the team a call to discuss the full current benefits list:

  • The opportunity to enter the annual FARMA Awards: these awards are only open to members and are designed to provide members with a chance to stand out from the crowd by showing off how good they are. The awards are judged independently and are awarded at the annual prize evening.
  • Member Performance Benchmarking: all members can access a simple benchmarking tool which allows the business to see how they are performing against the industry. Further support is then provided to help members to develop performance improvement plans based on the benchmarking results.
  • Regional Discussion Groups: these groups will allow you to work with other similar members to identify issues, listen to industry experts and network.
  • Full Free Access to AF Affinity: this service allows you to benefit from one of the largest buying groups in British agriculture. AF Affinity will help you to reduce the cost of running your business in areas such as fuels, gas, phones, kitchen equipment, insurance, building supplies etc.
  • Associate Membership Benefits: FARMA has some great Associate Members each of them providing preferential access to their services to FARMA members.
  • Discounts: Country Choice: all members get a standard 8% discount on items purchased through Country Choice, and 5% of Booker wholesale
  • Attendance at the FARMA Conference with Discounted Rates. This three day event is a must attend event for any farm retail business.
  • Highly competitive merchant services of 1.04%. As the role of credit and debit cards becomes increasingly important for retail businesses so have the costs of managing these systems in a business. Rates vary depending on card type and business size.
  • Free Shopper Anonymous inspection for all new members. To help you get off to a great start we support all new members with a free mystery shopper visit and report. We believe that by seeing how a customer views your shop or market you are able to improve how your business operates.
  • FARMA Market Certification: To ensure that we support farmers’ markets that create a real opportunity for the food producer to sell his or her produce, we have created an independent certification process. Through independent inspections FARMA will work with your market to ensure you are able to proudly say you are a real farmers’ market.
  • Associate Membership: FARMA will provide all associate members with a dedicated webpage which will allow them to promote their business to members of FARMA. The FARMA team will also work with Associate Members to provide marketing opportunities through e-newsletters and other member communication packages. Associate Members will also be informed of all opportunities to engage with members and the industry through sponsorship of award or training etc before these opportunities are promoted more widely. FARMA will work with Associate Members to help them to support all members in every way that they can.

I copy of the full membership pack can be found by following this link.

Types of Membership and Costs

Membership Category

Year 1

Year 2

FARM SHOP

£175.00 plus VAT plus a £1.00 membership share

Category 1 = £175.00 plus VAT

Category 2 = £275.00 plus VAT

Category 3 = £375.00 plus VAT

FARMERS’ MARKET ORGANISER

£175.00 plus VAT plus a £1.00 membership share

Category 1 = £175.00 plus VAT

Category 2 = £275.00 plus VAT

Category 3 = £375.00 plus VAT

FARMERS’ MARKET STALL HOLDER

£50.00 plus VAT (if supplying a FARMA members market)

£100 plus VAT (if you do not supply a FARMA members market). Plus a £1.00 membership share

£50.00 plus VAT (if supplying a FARMA members market)

£100 plus VAT (if you do not supply a FARMA members market). Plus a £1.00 membership share

ASSOCIATE MEMBERSHIP

£495.00 plus VAT

£495.00 plus VAT

Note:  1

  • Category 1 = turnover between £0-£250,000 pa, or below 3 market
  • Category 2 = turnover between £250,000-£1 million pa, or 4 to 9 markets
  • Category 3 = turnover over £1 million pa. or over 10 markets

The value of the membership package clearly outweighs the costs and as such we hope that we are offering you value. However if you have a specific need, please contact the team and we will see what is possible!

How does the membership process work?

The FARMA team try and provide the help and support you need both when you are a member and when you are looking to find out about membership. If you wish to talk through any of the above or have any concerns about the membership process you can call the FARMA team on 01638 676747 or e-mail info@farma.org.uk.

The application is all on the website. We have done this so that your details are in one place and kept on a central members’ database. The process is simple and will not take long. It’s broken into a couple of stages.

  • Sign-up
  • Agree to the direct debit request (this will be e-mailed to you)
  • The FARMA Council to approve your application

Finally if you would like one of the team to call you and talk you through the application process we are happy to do this. E-mail with a time when we can call and include the best number to get hold of you on and we will endeavour to help.

Sign-up

If you have any questions about becoming a member or the process of membership please give the team a call on 01638 676747